Establishing a Positive Image for B2B Sales
Green Zone is a recycling company in Cary helping communities divert unwanted textiles from landfill waste into reusable goods. They wanted a more professional brochure website that would establish a positive image with property managers and small businesses looking to host a drop station.
Initially they tried to create their own website but ran into several issues along the way.
Initially they tried to create their own website but ran into several issues along the way. Months pass without progress being made and they felt like they were running in circles trying to find answers. They came to us looking for a solution and an adviser to solve their challenges. We gladly filled both roles.
We established their ideal client upfront and designed the website around the information their prospective clients would need to feel comfortable hosting a bin. We also took a look at their back office operations (mainly Salesforce) and made a few recommendations on how to decrease their operation costs.
We also helped their bottomline by introducing them to new strategic partners
We also helped their bottomline by introducing them to new strategic partners. We designed the website in a way to capitalize on this new partnership. We estimate these new operations and partnerships will help decrease their overhead by 15% in 2016.