Engineering For Success
Blue Flash Solutions is a software company based in Sanford NC. The flagship project, TRANSDATA Platform, is a data analytics tool that transforms and manipulates data through a graphical interface. After spending two years in development, they were finally ready to launch.
Their website and marketing efforts weren’t making an impact on the local market. They looked for a local solution that they could turn to for both marketing and business guidance. After looking at a few different options, they chose Symply Done to bolster their marketing efforts.
Through a combination of inbound marketing and growth driven design, we were able to increase their page views by 400% and qualified leads by 300%
Make Sales Easier By Giving People Information They Need
After getting a launchpad website up and running, we turned our attention towards their solidifying their marketing efforts. Our goal has been to get them towards spending more time providing information and attracting clients, while spending less time and money on marketing buys and advertising. This included devising Buyer Personas for their different market segments.
Our goal has been to get them towards spending more time providing information and attracting clients, while spending less time and money on marketing buys and advertising.
We spent a great deal of time understanding how to effectively market towards their two main verticals: Pharma and Finance.
After establishing those, we were able to devise targeted marketing plans to reach key economic buyers within those markets. Most notably is a on-going consulting-focused blog and monthly data-clinic. This attracts the right type of businesses with pain-points that Transdata can effectively solve.